Unit Mapping Information

Supersedes and is equivalent to BSBMKG414 Undertake marketing activities.

Application

This unit describes the skills and knowledge required to prepare, coordinate and review basic marketing activities. It is a foundation unit covering general and basic marketing activities that do not require detailed or complex planning or implementation.

The unit applies to individuals working in a variety of occupational roles who have responsibility for a range of tasks involving marketing, analysis and planning. It could be undertaken as part of a broader role of a person in a small enterprise, or as part of a marketing plan for a larger enterprise.

No licensing, legislative or certification requirements apply to this unit at the time of publication.

Unit Sector

Technical Skills – Marketing

Contains the following documents

• SCORM file

• Moodle backup file

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With our fantastic value e-learning package, you get two options for the price of one!

With the SCORM file, you can upload our courses directly into your own LMS or a SCORM editing application. They are fully formatted and sequenced for your convenience – you can edit them, and add activities and other interactive resources to your version of the unit.

With the Moodle backup file, you can upload our courses – fully formatted and sequenced – into any Moodle-based LMS. All of the work has been done for you, and activities have been added too. You can then edit and add to them as you wish in your own LMS. 

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