Unit Mapping Information

No equivalent unit. Supersedes but is not equivalent to:

• BSBMKG516 Profile international markets

• BSBMKG517 Analyse consumer behaviour for specific international markets.

Application

This unit describes the skills and knowledge required to profile and analyse consumer behaviours for a range of international markets.

The unit applies to individuals who have managerial responsibility for selecting and confirming appropriate international markets by identifying target markets, analysing customer behaviour and recommending strategies.

No licensing, legislative or certification requirements apply to this unit at the time of publication.

Unit Sector

Technical Skills – Marketing 

Contains the following documents

• Assessment Matrix (Mapping Document)

• Assessor Workbook

• Cover Sheet

• Learner Guide 

• Learner Evidence 

• Learner Workbook 

• Statement of Validation

• Session Plan 

• PowerPoint 

• NEW Supporting Documents

  • ​Contextualisation Guide

  • Training and Assessment Strategy Template

  • Student Validation Survey

  • Work Placement Logbook Template

  • Workplace Documentation Template

  • Workplace Evidence Template

For more information please contact us on sarah@rtomaterials.com.au