Marketing Elements Skill Set (Release 2)


Our Version Number: Release 2

Prices shown in AUD


This skill set is for those who are seeking to enter the world of marketing and communication.


Pathways Information

Units from this skill set can contribute to credit towards BSB42415 Certificate IV in Marketing and Communication.



Target Group

Entrants into the marketing and communication industry.

    Package Rules

    BSBMKG401 Profile the market

    BSBMKG408 Conduct market research

    BSBMKG413 Promote products and services

    BSBMKG419 Analyse consumer behaviour

    BSBRES411 Analyse and present research information

Units - 5 required